Whether it’s aspirin or shaving cream, HBC is a growing category that deserves a renewed focus.
Source: Convenience Store Decisions
HBC is making a comeback from coast to coast.
The category—from shampoos and skin creams to cough drops …

Advantage Sales & Marketing LLC (ASM), North America’s premier sales and marketing agency, today announced that the Company’s equity partners J.W. Childs Associates, L.P. and BAML Capital Partners (Merrill Lynch Global Private Equity) have agreed to sell their majority interest in ASM to funds advised by Apax Partners (“Apax”), one of the world’s leading private equity investment groups. Terms of the transaction were not disclosed.

Advantage Sales and Marketing was recently highlighted on Cornerstone’s Talent Management Blog in an article focusing on the use of a “slow build” approach to utilizing social media for informal learning.
Here’s an excerpt from the …

Source: Chain Drug Review
by John Schultz
PITTSBURGH – GlaxoSmithKline Consumer Healthcare (GSK) has established several key sales, marketing and merchandising objectives for its retail partners in 2010 to capitalize on its Advantage Brands strategy, according to …

Source: Cornerstone
Santa Monica, Calif., December 17, 2009 – Cornerstone OnDemand Inc. today unveiled several new features and enhancements across its entire learning and talent management software suite designed to provide organizations with an even more advanced solution …

LAGUNA NIGUEL, Calif. – Reliant Solutions today announced that Advantage Sales & Marketing, which specializes in outsourced sales, merchandising, category management, and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods, has …

Source: Imperial Sugar Newsroom
It’s one thing to make the country’s best sugar. But getting that delicious sweetener onto grocers’ shelves is another matter entirely. Making sure that consumers always have a fresh supply on hand …

IRVINE, Calif. — Conifer Specialties recently rewarded five Advantage Sales and Marketing (ASM) associates as a part of their second annual ASM Incentive Trip contest.
“We are very pleased and proud of the success that ASM has …