“The turn-out alone to the Color of Hope charity event was outstanding. We had a dramatic increase in attendance from previous years,” said Kevin Kraning, Vice President, Walmart Team. “By that measure alone, the event was a huge success and the growing support for the Arkansas Children’s Hospital is a true inspiration.”

With more than 1,200 guests including ASM’s Bentonville-based team and several ASM client partners, the Color of Hope charity event raised nearly $344,300. The Will Golf 4 Kids charity golf tournament had more than 1,000 participants and raised $460,000.

Arkansas Children’s Hospital’s mission is to enhance, sustain and restore health and development of children by providing cutting-edge clinical services, teaching and research. ACH is committed to working with others to achieve high quality, cost-effective, fully accessible services for Arkansas’s children, without regard to race, religion or inability to pay.

“Thank you to ASM for its participation, support and leadership in this year’s event,” , said Steve Collins, Mars Vice President, Walmart Global Sales. ”Over the many years I’ve been associated with ASM, I have always admired the company’s leadership, people and partnership. I am proud to have ASM join this worthy cause as it reflects the culture of the company and what it represents.”

“National Philanthropy Day acknowledges the entire spectrum of services provided by the nonprofit community and recognizes the profound impact that philanthropy has on the fabric of society,” said Hope Bradberry, President, Association of Fundraising Professionals, Northwest Arkansas Chapter. “Each year AFP honors individuals and groups like the Will Golf 4 Kids and Color of Hope Gala who, through their hard work and dedication, have enhanced philanthropy, their communities and the world.”

The Association of Fundraising Professionals (AFP) strives to advance philanthropy through education, training, mentoring, research, credentialing, and advocacy. The association fosters the development and growth of fundraising professionals and promotes high ethical standards in the fundraising profession.

“ASM’s contribution to the Will Golf 4 Kids and Color of Hope Gala through hard work and support has truly made an impact on our surrounding community,” said Kevin Kraning, Vice President, Walmart Team. “Winning this award brings all of our dedication full circle. Thank you to all who contributed to this outstanding organization.”

National Philanthropy Day is a special day set aside to recognize the great contributions of philanthropy—and those people active in the philanthropic community— to the enrichment of our world. The Northwest Arkansas chapter of AFP held their National Philanthropy Day Luncheon at the end of last year in Rogers, Ark. where all of the organization’s awards were presented.

About Advantage Sales & Marketing LLC
Founded in 1987, Advantage Sales & Marketing LLC (ASM) is a premier sales and marketing agency, committed to building brand value for our clients and customers. ASM’s cradle-to-cart—post-manufacture to consumption—customized sales and marketing solutions include headquarter sales, retail merchandising and marketing services, specializing in client and customer events, publications and assisted-selling services for the grocery, drugstore, club, convenience, natural/specialty, consumer electronic and home center industries. Headquartered in Irvine, Calif., ASM has more than 20,000 associates and 66 offices in the United States and Canada. Visit www.asmnet.com today.

“The turn-out alone to the Color of Hope Gala was phenomenal,” said Kevin Kraning, ASM National Customer Team Leader. “By that measure alone, the event was a huge success and the show of support for the Arkansas Children’s Hospital was a true inspiration.”

With more than 920 guests — including Chris Olivier, ASM’s President of Sales; Paul Veliquette, Division Vice President; ASM’s Bentonville-based team and several ASM client partners — raising more than $235,000, the Color of Hope Gala was a tremendous success. The Will Golf 4 Kids charity golf tournament had more than 1,000 participants.

“The event was an enormous success because of the ongoing commitment and dedication of our sponsors,” said Jonathan Bates, M.D., ACH President and CEO. “ASM plays a vital role in our mission to provide Care, Love and Hope to the Children of Arkansas.”

Arkansas Children’s Hospital’s mission is to enhance, sustain and restore health and development of children by providing cutting-edge clinical services, teaching and research. ACH is committed to working with others to achieve high quality, cost-effective, fully accessible services for Arkansas’s children, without regard to race, religion or inability to pay.

“It truly was a team effort that made this event possible,” said Veliquette. “The Color of Hope and Will Golf 4 Kids charity events were outstanding and we are proud to work for and sponsor such a worthwhile cause.”

“ASM’s involvement with the success of our charity events is truly amazing,” added Bates. “From their sponsoring commitment, to their outstanding work at our silent auction, to the countless volunteer hours their team put in– it was a strong demonstration for Northwest Arkansas of how corporate philanthropy is done right.”

Steve Collins, Mars Vice President, Walmart Global Sales, added, “Thank you to ASM for its participation, support and leadership in this year’s event. ASM played a critical role in this year’s success everything from the co-presenting sponsorship, vendor silent auction leadership, Color of Hope set-up volunteers, Color of Hope committee participation and host couple. I’ve been associated with ASM for more than 15 years, and I have always admired its leadership, people and partnership. I am proud to have ASM join this worthy cause as it reflects the culture of the company and what it represents.”

About Advantage Sales & Marketing LLC
Advantage Sales and Marketing (ASM) is a premier consumer packaged goods sales and marketing agency, committed to building brand value for our clients and customers. ASM’s cradle-to-cart—post-manufacture to consumption—customized sales and marketing solutions include headquarter sales, retail merchandising and marketing services, specializing in client and customer events, publications and assisted-selling services for the grocery, drugstore, club, convenience, natural/specialty, consumer electronic and home center industries. Headquartered in Irvine, Calif., ASM has 66 offices in the United States and Canada. Visit www.asmnet.com today.

ASM teamed up with Wal-Mart and Mars, Inc. to co-sponsor the 15th annual Will Golf 4 Kids charity golf tournament to benefit Arkansas Children’s Hospital.

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“It truly was a team effort that made this event possible,” said Steve Collins, Mars Snack Team Leader. “The Color of Hope Charity Gala was a magical evening and we are honored to have the opportunity to work with our business partners towards such a worthwhile cause.”

Arkansas Children’s Hospital’s mission is to enhance, sustain and restore health and development of children by providing cutting-edge clinical services, teaching and research. ACH is committed to working with others to achieve high quality, cost-effective, fully accessible services for Arkansas’s children, without regard to race, religion or inability to pay.

“ASM’s participation in this extraordinary event will help support the many vital programs ACH provides the children of Arkansas in need of medical care,” said Lori Jones Bramlett, ACH Foundation development officer.

“It was a tremendous experience to be able to partner with two of ASM’s most valued customers and clients to benefit the community in which we all live and work,” said Kevin Kraning, ASM’s National Customer Team Leader. “The Channel team in Bentonville was honored to have the opportunity to participate in this year’s events.”

This year’s Will Golf 4 Kids charity event has raised more than $780,000 for Arkansas Children’s Hospital.

About Advantage Sales and Marketing, LLC
Advantage Sales and Marketing ASM is a premier consumer packaged goods sales and marketing agency, committed to building brand value for our clients and customers. ASM’s cradle-to-cart–post-manufacture to consumption–customized sales and marketing solutions includes headquarter sales, retail merchandising and marketing services, specializing in client and customer events, publications and assisted-selling services for the grocery, drugstore, club, convenience, natural/specialty, consumer electronic and home center industries. Headquartered in Irvine, Calif., ASM has more than 22,000 associates and 66 offices in the United States and Canada. Visit www.asmnet.com today.